Romph ▪ Pou Agency | Advanced Cardiovascular Specialists

Client:

Advanced Cardiovascular Specialists

Services:

  • SCORPIO® Health Database
    Modeling & Analysis
  • Creative Services
  • Photography
  • Video Production
  • Direct Marketing
  • Public Relations
  • Media Planning & Buying
  • Digital Media
  • Social Media
  • Web Development

Overview:

  • R&P became the agency of record for Shreveport-based Advanced Cardiovascular Specialists in 2017, a relatively new entity formed by the merging of two well-known cardiology groups.
  • Our goal for year one was to increase clinic visits through an awareness campaign that brand-aligned the clinic name (ACS) with the names of the well-known and highly respected doctors within the practice.
  • R&P built a comprehensive strategy that included a brand campaign across traditional and digital media, as well as precision-targeted direct mail and digital advertising campaigns utilizing SCORPIO® Health Database Modeling & Analysis.
  • Results included a 127% increase in patient visits from the previous year.